A brand event that speaks volumes

Connecting a brand to its audience

Helping people fall in love with Devialet by awakening all their senses.

Services

Travel | Logistics | Food and drink | Entertainment | Venue hire

Devialet are known for the power of their speakers. So when they launched the Phantom, they asked us to create a series of equally powerful brand experiences to match. These were luxurious, immersive, and personal – to give people the goosebumps that only a Phantom can deliver.

We selected guests with influence and followings – those who would become powerful advocates for Devialet.

We orchestrated a series of gala dinners throughout the year, introducing select partners, buyers, press and influencers to the Devialet brand. The guest of honour? The Phantom. For each meal, we curated music and ambient sounds, delivered through Phantoms positioned around the room.

At every event, the guest list was carefully designed to spark interesting conversations around the table and build on every guest’s network.

“As always, Origination hosted THE VERY BEST EVER event and dinner. I can’t thank you enough for including me on such a memorable evening. Thank you – thank you!”

Head of VIP Relations, Selfridges (now a partner of Devialet, thanks to Origination)