At Origination, we are dedicated to working closely with our clients to bring their event visions to life. Our hands-on, creative approach ensures every project benefits from expert attention, fostering long-term relationships and repeat business.
John Saunders
Founder and CEO
John started his journey in the events industry at the age of just 16 and has since immersed himself in travel, hospitality, and events. Holding a degree in International Business and Hospitality Management, he founded his first event marketing agency 25 years ago. John also founded luxury travel agency Exosphere and The Virtual Event Company. With experience managing projects for up to 10,000 guests across global locations, he boasts an enviable network and collaborates closely with boards, marketing teams, and individual clients, offering strategic advice on brand and event content.
Connect on Linkedin
Sophie Edwards
Founder and Client Services Director
Sophie has dedicated 21 years to the events industry. After graduating from Leeds in 2003, she gained extensive experience in events, marketing, and communications agencies before joining forces with John at Exosphere in 2009. Together, they co-founded Origination in 2018. Sophie's portfolio includes organising events worldwide, ranging from intimate gatherings of 15 to large-scale productions hosting up to 2,000 attendees, showcasing her versatile expertise.
Connect on Linkedin
”Origination’s experience, creativity, and extensive connections are key to delivering outstanding events. They ensure things happen and build lasting relationships that lead to repeat business.”