A conference ahead of the curve
We brought Coutts to the Roundhouse for a day of brand
immersion and cultural appreciation
Delivering the content of a
Services
Design | Content | Production | Speakers | Venue hire | Catering | Entertainment | Strategic concept
Coutts wanted to surprise and engage 700 of their employees, while showing them how deeply valued they are.
Coming up with a rich strategic concept, and managing hundreds of workers along the way, we delivered an exceptional event in just three months. Instead of a traditional conference, we created a day-long immersive experience. And instead of a traditional venue, we chose the Roundhouse – a home of art and culture.
We wanted to take each employee out of their business environment, and into a world of imagination and colour.
For the morning, we divided the Roundhouse into discovery zones for the Coutts team to explore. Each zone acted like a high-tech, interactive exhibition, relaying the bank’s updated values and messages, while offering a space to catch up and network.
In the afternoon, we staged a punchy, high-energy conference, focused on the latest developments in private banking – followed by a decadent cocktail and canapé party, designed by the bank’s head chef. Then, the final act: an ensemble of world-class productions such as War Horse, Chicken Shed, and the Royal Opera House.
"This experience has set a new benchmark for our relationship with our employees, and our approach to events. It was quite a stunt to pull off a conference, an exhibition, and a world-class evening of entertainment all in one, but they managed it effortlessly. The flexibility and friendliness of the team was exceptional throughout. Origination have changed the way Coutts do events forever."
CEO, Coutts